Live from MGS20, Mobile Groove’s Peggy Anne Salz talks to Tanya Sardana, CEO at Flyshot, which drives high-LTV installs, in-app purchases, and custom events through trackable branded content. Tanya tells Peggy how her patent-pending technology is helping get influencer marketing ready for prime time by focusing on trackable metrics like conversions rather than vanity metrics.
April 22, 2020