Key Points Web3 redefines the internet by giving users control over their data, identities, and digital assets. The Web3 ecosystem includes cryptocurrencies, DeFi, NFTs, DAOs, and dApps, a...
As the Industry's Association for Mobile Growth we are thrilled to participate at the BREATHE! Convention this September. This isn't just another tech convention. BREATHE! is a gathering of visionarie...
What to Expect at MGS Europe? Join us at our flagship European event, where mobile leaders from across the world unite. Expect engaging discussions, exclusive networking opportunities, and exciting ac...
As a mobile app marketer, it's crucial to stay up to date with the latest App Store Optimization (ASO) strategies to ensure your app stands out in competitive app stores. In this blog post, we'll expl...
When Apple launched its AppTrackingTransparency (ATT) framework, Apple’s SKAdNetwork (SKAN) became a familiar term and attribution framework for app performance advertisers. However, there was early...
By André Melo, VP of Products and Marketing, PSafe Artificial Intelligence (AI) is already revolutionizing the mobile app business, and the prospects appear even brighter. AI can improve the effi...
We are bringing the Community back for another edition of MGS Games! This year, we'll be discussing the emerging technologies that mobile game publishers and developers need to know, including the ro...
By André Melo, VP of Products and Marketing, PSafe Mobile apps are a great way to connect with users and provide them with value. However, getting users to download your app is only half the batt...
By Jenny Kay Pollock, Lead Subscription Monetization Manager, Together Labs Mobile Growth Association's #MGS23, held in Las Vegas, brought together industry leaders, entrepreneurs, and experts from...
Influencer marketing isn’t a fad, it’s the future – or at least that’s what the finding of a new report from OpenInfluence suggests. After surveying 150 brand marketers, the team found that 64...
