The Evolution of Sports on Mobile
11:00 a.m. U.S. Central Time / 18:00 Central European Time
• Farhad Divecha, Director, AccuraCast
Sports consumption is changing. The way the young and old discover and consume their sports news and content has evolved in the past few years, and 2020 has accelerated the move away from traditional formats. Discover how sports brands are engaging mobile and social audiences post-lockdown. We look at entertaining and innovative examples and discuss what opportunities for growth this has opened up in the mobile ecosystem.