Category: Retention and Engagement

Promo Codes for User Acquisition in 2022

I’m an avid podcast listener, and yes, I’ve used their promo codes. Whether it’s for Rothy’s, Green Chef, or MeUndies, I have definitely used “promo Code MURDER.” (Can you tell I’m a true-crime listener?) In many ways, promo codes — which are essentially just a coupon — almost seem out of date, right? Yet, they… Continue reading Promo Codes for User Acquisition in 2022

Mobile Growth in 2022: From User Retention to Monetization

There are 5.22 unique mobile users in the world in 2021, according to Datareportal, and the average user spends 4 hours and 10 minutes using a mobile device every day. The opportunity for app businesses to capture this attention is vast, but competition for these users is fierce as more app enter the app marketplaces… Continue reading Mobile Growth in 2022: From User Retention to Monetization