The past two years have been defined by increased downloads and spending. The number of active mobile gamers worldwide is over 2.2 billion — the result of which is that 21% of all Android and 25% of all iOS apps downloaded are games. But the face of mobile gaming is changing. In November 2021, Netflix… Continue reading The Changing Landscape Of Mobile Gaming
When you think of cutting-edge, innovative gaming studios, your mind might not instantly go to Latin America. However, many gaming studios in the region are proving their worth, and may soon be able to contend with bigger players from North America and Europe.
In Latin America (LATAM), the mobile gaming market is primed for growth. While the standard rules for entering a new market apply — such as localizing marketing campaigns and adapting the app to the region’s languages — when taking into account some additional pointers, game developers can tap into a hugely promising market.
Earlier this year, we announced our return to in-person events with MGS GAMES. We know that many of you are still hesitant to attend an in-person gathering and are wondering why we are holding MGS GAMES while other industry conferences are canceling their in-person events. The answer is simple:
Gaming is booming in Latin America (LATAM). While already popular prior to the pandemic, social distancing guidelines and stay-at-home orders meant that gaming surged over 2020, with monthly gaming expenditure in Mexico, Brazil, and Chile growing at an average of 50%. The mobile gaming market in particular is expanding fast, generating $3.5 billion in revenues… Continue reading Three Reasons LATAM is Ripe For Mobile Gaming Growth
MGA and Naylor Publications have joined forces to create a Career Board for MGA partners and individuals looking for professionals in the mobile app industry. This is the perfect opportunity for mobile industry companies looking for specialized talent to post on our website and recruit employees. And if you’re an individual looking to take the… Continue reading MGA Launches a Job Board for Mobile Professionals
We’re excited to be returning to live events with MGS GAMES in September — but we also know things aren’t “back to normal” just yet. The safety of our staff, speakers, attendees, and vendors is of the utmost importance to us, so we will apply the industry’s best practices at MGS GAMES to keep you… Continue reading Our Commitment to You and Our COVID-19 Response
MGA is pleased to announce a new, innovative hybrid strategy for their next edition of MGS GAMES, taking place at San Francisco Jazz Center on September 30th, 2021, and across an online portal. During the one-day event, members of the mobile community are invited to attend panels, workshops, and conferences from respected industry figures, including… Continue reading MGA Returns to Live Events with MGS GAMES
China is estimated to be the world’s largest gaming market, with an approximate revenue of $40.85 billion in 2020. So it really isn’t any surprise that when people mention the Chinese gaming scene, the next question is always “How do I enter the market?”
2021 has been a time of profound change for the mobile industry, requiring us all to reimagine the way we think about business. Here at MGA, we are excited to announce our own exciting changes that will help propel MGA forward, creating a dynamic, mission-driven organization focused on creating an inclusive, diverse, and progressive community.