iOS 15: A Round-Up of the Biggest Changes for App Marketers
Mobile marketers have had one heck of a year — especially when it comes to user acquisition for apps. Apple’s introduction of App Tracking Transparency and SKAdNetwork have meant app marketers have had to reimagine their marketing strategies, and have changed attribution as we know it. Apple has shuffled the deck again, releasing iOS 15… Continue reading iOS 15: A Round-Up of the Biggest Changes for App Marketers