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A Framework for Ecommerce Success

Brought to you by CleverTap. Customers want personalized experiences. With almost every new startup proclaiming it’s the “Netflix of X” and more established brands rushing to meet ever-changing demands, the onus is on companies to provide interactions that are highly personalized. In fact, McKinsey reports  consumers don’t just want hyper-personalization, they demand it.  Forrester says 77%… Continue reading A Framework for Ecommerce Success