SMS Marketing Campaigns Every Startup Should Try

According to Statista, global digital marketing spending by 2024 will amount to $646 billion. Startups can utilize numerous digital marketing channels, like content, social media, and affiliate marketing. However, there’s one type of digital marketing many small businesses miss out on — SMS marketing. Only 39% of marketers are employing SMS strategies — making this… Continue reading SMS Marketing Campaigns Every Startup Should Try

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Mobile App Growth Strategies for 2022 and Beyond

The past couple of years have thrown curveball after curveball at mobile marketers. When the pandemic came along in 2020, marketers had to adjust rapidly to changing user behavior and expectations. They were forced to reimagine their strategies — putting new emphasis on how they could help customers — all while consumers became more mobile… Continue reading Mobile App Growth Strategies for 2022 and Beyond